The commercial magazines may be replaced, because the Internet is a better place for commerce and immediate information. The Internet is a chance for magazines because it forces the magazines to be more creative and to really explore what they are, what is the essence of a magazine and what a magazine is meant for. And it’s not meant for commerce… Magazines are also made for instruction, for energy, for voyeurism, for sexiness, for pleasure, for a lot of things. Not only a place to sell products… But a true creative fashion magazine can’t be replaced by a true creative fashion site because it doesn’t exist and it won’t exist. You don’t want to look at a fashion shoot on your screen, do you?
Den franska modetidningen Purples excentriska chefredaktör och ideolog Olivier Zahm siar om den tryckta modetidningens framtid på Vogues sajt Style.com. Läs hela intervjun här. Purples vårnummer, med Lindsay Lohan i Jesus-pose på omslaget, finns ute i butik!







Jocke H // Mar 16, 2010 at 15:20
“But a true creative fashion magazine can’t be replaced by a true creative fashion site because it doesn’t exist and it won’t exist.” håller med
Viktor // Mar 16, 2010 at 14:09
Bra sagt av Zahm!